Back in 2011 Tim Cook was bringing in 900k when he took on the role of CEO of Apple. Well he just gave himself a massive bonus by now giving himself 377 million dollars. According the the report I read it will be mostly stock and it will be over a 10 year period. So this year he will have 377 million from Apple but because it is mostly stock that amount will go up or down depending on how well the company does. Many people say this is going to be a massive blow to Apple’s ability to produce products if such a huge chunk is taken out. For example back when the company started Steve Jobs took a normal salary but once the company became popular he only wanted to be paid a dollar a year and only live off of the stocks of the company. So because this was done years before the company became the company they are today it worked in their benefit. The company was able to adsorb Steve’s once huge paycheck and all they had to do was produce good products. Where in the case of Tim Cook the company will have to give up over 300 million up front in a time where the iPhone 4S has been more of a drain to the company than a profitable move. In the end it is up to Apple this year to wow the market because with the new Android 4.0 coming out this year it is aiming to keep Apple as the 2nd best smartphone in the market today. In other news Blackberry a company who created the smartphone market is about 4 months away from begging for change on a subway.